- David Buckley
American record company. It was founded in Los Angeles in 1962 by the former US army trumpeter Herb Alpert and the promoter-producer Jerry Moss. For first few years, A&M depended largely on revenues from Alpert's own recordings. His easy-listening instrumental music recorded with the Tijuana brass had sold over 20 million copies by 1968, when the company's turnover was $50 million. In 1966 A&M also scored a big success with Sergio Mendes and the Sandpipers' single, Guantanamera. Moss, however, was keen to broaden the appeal of A&M, and began recording such West Coast artists as Captain Beefheart and Dr John. In 1969 the label opened its first British office and by the early 1970s A&M also signed American recording deals with such artists as Procol Harum, The Move, Joe Cocker, Jimmy Cliff and Cat Stevens.
By the 1970s A&M were established as the most successful independent record label in the USA. In ...