- Elijah Wald
Musical group formed in 2002 in Los Angeles. The most successful exponents of the Southern California style known as “banda rap” or “urban regional” music, Akwid is a duo of brothers Francisco and Sergio Gómez. Born in Michoacan and raised in Los Angeles, the Gomezes made their debut in the mid 1990s as English-language rappers Juvenile Style, then switched to Spanish and renamed themselves Akwid (a combination of their deejay pseudonyms, A.K. and Wikid) in 2000.
Their first album gained only lackluster sales, but after they signed with a subsidiary of Univision in 2003, their second, Proyecto Akwid, sold a third of a million CDs. Its sound mixed traditional Mexican music—especially the West Coast brass band style known as banda—with rhythms and studio techniques adapted from gangsta rap. Other groups were attempting similar fusions, but where most had to rely on outside producers, Akwid controlled their own sound and created a particularly organic musical combination, driven by the thump of tuba samples and clever use of familiar ...