- Matthew Hill
Firm of musical instrument manufacturers and distributors, primarily of electric guitars, amplifiers and sound-reinforcement equipment. The company was founded in 1946 in Los Angeles, California by Hawaiian guitarist Lowell C. Kiesel (b Eustis, NE, 22 Feb 1915; d San Diego, 28 Dec 2009) as the L.C. Kiesel Company. In the late 1940s the company relocated to Gothenburg, Nebraska. In 1949, Kiesel moved back to the Los Angeles area and renamed the company “Carvin,” after his two eldest sons Carson and Gavin. The company has relocated and expanded several times during its existence; to Baldwin Park in the early 1950s, Covina in 1956, Escondido in 1975, and to San Diego in 1995.
The company began by marketing electric guitar pickups of Kiesel’s design, but soon expanded to selling complete instruments (mostly Hawaiian guitars), and amplifiers. In 1954, the company began extensive mail-order sales, featuring Spanish and Hawaiian electric guitars, double-neck instruments, electric guitar kits, electronic components for musical instruments, and even accordions. At various times in the 1950s and 60s, catalogs featured not only the company’s own offerings, but instruments and accessories made by Fender, Martin, Bigsby, and DeArmond. In addition to consumer sales, Carvin also made electric guitar pickups for other manufacturers, notably those found in early Mosrite instruments....